Web and Digital Development

Spark Digital is a Melbourne based Web Development company that uses our expertise to help you act with confidence in the online and mobile world.

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Web and Digital Development projects we have worked on

PUMA - Australian Football website

Background
With support of football in Australia segmented between four major codes, an Australian football website was planned by PUMA. The website would promote PUMA’s sponsored athletes and teams across AFL, NRL and A-League. PUMA Australia engaged Spark Digital to help them create a new online home for PUMA Australia Football.

Strategy
Leveraging puma.com, Spark created a microsite to sit in the football vertical, which included social media integration (#PUMAFooty), monthly competitions for fans to enter, insights on local and international PUMA sponsored athletes and teams, promoted news and product information.

Results
The site was built on the WordPress CMS, allowing PUMA staff to update content easily and quickly. Launched in February 2014, via leveraging social media word-of-mouth, the site traffic doubled from 5,000 to 10,000 unique views in its second month, tripling competition entries and exceeding KPIs on target locations, reaching ‘football crazy kids’ from as far as the Northern Territory.

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Contact

We partner with companies of all shapes and sizes. From web and responsive mobile sites to applications, let us help you realise your idea’s full potential. Get started by filling out our brief contact form and we’ll get back to you promptly. Spark Digital web and app projects start at $10,000.

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