Celebrating Roger Federer's legacy with a dynamic new online platform

Roger Federer / Website

Roger Federer is a legendary former tennis player, who won 20 Grand Slam championships, 103 singles titles and was ranked No. 1 in singles for 310 weeks. After twenty-four years as a professional tennis player, Roger hung up his racket at The Laver Cup in 2022. Moving into his post-career phase a new website was planned for Roger.

Roger Federer - banner
Roger Federer - banner

Strategy

A new design language was created for Roger’s new website by Bloke Design which focused on key video highlights from Roger’s Career, showcasing key sponsorships with brands including Rolex and Wilson, a shop with brands including On and Uniqlo, plus a focus on The Roger Federer Foundation and its work on educational projects in Southern Africa and Switzerland.

Roger Federer - picture of website on desktop and mobile
Roger Federer - picture of website on desktop and mobile

Deliverables

Taking the signed off designs, the project deliverables encompassed building an elegant responsive website to match the class of Roger Federer. The new site build included a tailored WordPress CMS and plugins, with a hosting environment capable of large traffic spikes. These efforts culminated in the creation of a world-class website for Roger Federer.

Nick Davies Nick Davies

Have a free consultation to discuss your project with the founder Nick.

Say hello to us hello@sparkdigital.com.au or call us at 1300 001 213

Website projects start at $25k. App projects start at $50k. Digital marketing projects start at $10k.

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